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Skyscraper Technique of Directory Submission.
Directory submission is an essential element of off-page search engine optimization. Directory submission is an online process of submitting your website URL, along with other information, on different web directories.
The process of directory submission involves submitting URLs, domain names, descriptions, keywords, and other relevant information about your website.
Further reading: Super Simple Guest Posting Guide for You
The purpose of submitting your site to a web directory is to get backlinks and some other benefits. It helps enhance the rank of your site on Google search or any other search engine.
Link building is essential for off-page SEO. The link profile of your site is one of the factors of Google ranking. Directory submission provides backlinks that help boost the rank of your blog on the result pages of search engines.
But, finding high authority directories is one of the most critical tasks. Another aspect is to list your website under a category that's related to your niche. Listing a travelling blog under information technology is irrelevant. It's worthless and won't act for you.
If you are lazy in submitting your website to the online web directories, this Skyscraper Technique help moves ahead.
The content
- What is Directory Submission?
- Process of Directory submission
- Practical Example of Directory submission
- Benefits of Directory submission
- My Favorite High authority Directories
- 5 Special Tips on Directory Submission
- Conclusion
What is Directory Submission
Directory submission means listing your website on the web directories. Web directories are sophisticated versions of old-fashioned yellow pages or telephone directories.
Web directories are like business directories. Web directories are the online list of websites often referred to as link directories, as the main objective is to build links. You'll see millions of website owners have listed their sites to web directories [under different categories].
There are three types of directory listings - directories for the free listing, paid listing directories, and reciprocal directory listing. Paid directories are preferable as they provide extra services.
Free directories with high domain authority and good traffic work well, still today. But, this type of directories takes several weeks for approval.
The reciprocal directory listing is the third category of listing. In this category, they will ask to add their HTML code on your web page, in exchange for listing your site on their directories.
Each type has its advantages and disadvantages. Choose one or more categories as per your budget.
Furthermore, you will find some web directories for promoting local business. These are the sites that can help grow your site fast.
New bloggers often overlook this. I'll tell you to pay more attention here. Examples of local business promoting directories are:
Process of Directory Submission
Many new bloggers think that the process of directory submission is rocket science. But believe me, it is the easiest one. Directory Submission involves a few simple steps that you generally do for any other job. I'm telling you it's the layman's job.
I think you're intelligent enough to understand it. I'm highlighting the steps here.
1. Make a list of High Authority web directories. [domain authority, backlink checker free tool]
2. Visit the site one after another to get registered.
3. Complete Registration of each individual site with email confirmation.
4. log on.
4. Select the category and subcategory under which you want to submit your site.
5. Provide the required information including URL.
6. Hit the submit button.
7. Make a list on an excel sheet of the directories to which you've submitted your site.
Some directories provide a facility for instant approval. But, other directories need time for moderation before approval. That's why you need to track them.
Practical Example of Directory submission
Check the authority and backlink status of the site on which you are going to submit your blog.
Select the right category and so-category then hit submit.
Benefits of Directory Submission
Apart from backlinks, directory submission has many other benefits. Now I'm going to discuss the benefits of directory submission.
Online Appearance
Directory Submission strengthens your online presence. A strong online presence ensures the optimization of your site. It is a great SEO technique to develop your online presence.
Rivals Strategy
You can find out your competitors from different directories. That helps track your rivals and analyze their strategies. Some of the site owners may be the legend bloggers.
Try to connect them, build a relation, comment on their articles. When they approve your comment and reply to your comment you'll get backlinks.
Domain Authority
It helps to increase your domain authority (DA). What's that DA? DA is a search engine ranking score developed by Moz. It explains the potential of your site to rank higher on the search engine result pages.
According to MOZ, ''Domain Authority is calculated by evaluating multiple factors, including linking root domains and the number of total links, into a single DA score. This score can then be used when comparing websites or tracking the "ranking strength" of a website over time. ''
Organic Traffic
When you've listed your blog to the directories having tons of visitors, you did a great job. It brings many organics traffics to your site.
As most of them are interested in your niche, the chance of their engagement with your pages is very high. On the other side, the bounce rate will be very less.
Backlink
As mentioned earlier, the directory submission helps to get quality backlinks. Link structure and profile are essential factors of SEO. Directory submission helps improve your link profile. Googlebot visit your site to crawl and index your pages by following the backlinks
When you see a competitor's page on the top of Google's search, what do you think about the reason? Perhaps the site owner has created thousands of quality backlinks.
Ranking
Creating ''dofollow'' backlinks through directory submission enhances the rank of your site on SERPs. That's why new bloggers are crazy to get it. But finding high authority sites with the ''dofollow' attribute is very difficult for beginners.
My Favorite High Authority Directories
Blogarama.com
Contentclear.org
Siteswebdirectory.com
Blogtopsites.com
Usalistingdirectory.com
5 special tips on Directory submission
- Submit Listing on high authority site. It is better than 1000 Worthless Directories
- Give priority to local directories
- List your site on the Yellow Pages and Business Directory
- In addition to link building, remember traffic building and trust-building
- Practice free listing directories at the beginning
Conclusion
Reaching the top of the search engine result and getting extensive traffic consistently depends on many factors. Directory submission is one of them.
Directory submission is a great way for new bloggers to rank their sites. Boost off-page optimization of your site through the skyscraper technique of directory submission.
References:
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