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Latest Youtube Facts With Exciting Fresh Statistics.
Youtube, the USA-based video sharing platform, was established in February 2005. This video hosting Platform was created by three Ex-PayPal employees-Chad Hurley, Jawed Karim, and Steve Chen. Google took over the platform in November 2006.
This 16 years old video hosting platform is still now the subsidiary of Google. As of mid-2019, uploaded videos on YT every minute was 500 hours, and over 1 billion hours of content are viewed each day.
Do you know at what price Google bought YouTube in 2006?
It was $1.65 billion, yes, it was in the US Doller. A great deal at that time!
I don't know about its present market value. If you know, help me to help you. Please share it through blog commenting.
What is the first uploaded video on YouTube?
On 23rd April 2005, Jawed Karem, one of the co-founders, uploaded the first video on YouTube titled ''Me at the Zoo''.
It's a short video of 18 seconds created at San Diego Zoo and is still available on YouTube.
The video received over 1.73 million subscribers and 155 million views with 11 million comments and 7 million likes.
An ordinary video with extra-ordinary power has got millions of viewers and subscribers. This video is not only to watch. Instead, to learn how a short video has introduced YouTube to billions of people in the World.
How this billion dollars idea came to the minds of the founders of YouTube?
Hurley and Chen said that the idea for a video platform came from a video version of an online dating service and had been influenced by the rating website ''Hot or Not''.
According to Jawed Karim, the inspiration for YouTube came from two incidences. First, from Janet Jackson's role in the 2004 Super Bowl incident when her breast was exposed during her performance. Later, from the Indian Ocean tsunami in that year.
Read more about Jawed Karim and the fellow co-founders of YouTube on Thequint.
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| Jawed Karim, The man behind the first video of YouTube. Image Source-The Quint |
Youtube Headquarter
If I don't tell you anything about the Headquarter of YT, this article will remain incomplete.
Previous headquarters were located in San Mateo, California, above a pizzeria and Japanese restaurant.
The new HQ of youtube (since 2010) is located in Sun Bruno, California.
In January 2016, YouTube expanded its headquarters by acquiring an office park In Sun Bruno.
The area of the new complex is 51,468 square meters and can house up to 2,800 employees.
.
According to Officesnapshots,
''Once an outdated and congested lobby is now the lively and welcoming entrance to YouTube, a space that matches the innovative and creative spirit of the technology company's San Bruno headquarters''.
Furthermore, Youtube has a production space in Los Angeles available for free use if the subscriber to your channel is 10000 or more.
What you can do with YouTube
They allow billions of their users to watch, like, share, comment, download and subscribe to the videos uploaded by others.
You can create video content and upload/publish it to reach out to your targeted audience. You can earn money from this platform.
The conditions for monetization-
- 1000 subscribers and
- 4000 hours.
So, if you convert some of the pieces of your blog content into video formats and publish them on YouTube, benefits are manifolds that include -
- Drive Traffic to your Blog
- Earn Money from YouTube
- Increase Search Engine Visibility
- Help build an aggressive blog monetization strategy
- Support easy adaptation with new SEO trends.
What kind of content Can You promote there?
It's your choice, but you shouldn't violet any of the youtube policies. Video clips, Audio recording, Music videos, Tv shows, movie clips-all are available there. Individuals and corporate houses are present there with various topics.
Some of the popular Topics on Youtube are-
- Entertainment
- Food
- Gaming
- Educational
- Beauty and Fashion
- Inspiration and Motivation
- Sports
- Music
- Science and Technology
- Marketing.
The Indian citizen can now create short videos called the ''YouTube Short'' as the beta version has launched. ''YouTube Short' is the newly launched short-form video service currently available in India.
It allows you to create and upload short forms videos using the mobile. I'll cover it in a separate paragraph near the bottom of this article.
Techazu was established to help Bloggers and Vloggers (Video Bloggers)-I've announced it on the day of its launch. This site is the ultimate technical and marketing solution for bloggers and Vloggers, especially YouTubers.
When it comes to video blogs, you should think of YouTube because of its popularity worldwide. Now YouTube is the World's most popular video platform. It is the second most search engine and also the second most visited website after Google.
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| YouTube logo since 2017. Image Source- Wikipedia |
The surprising facts and latest statistics of YouTube that I'm going to expose here will help you build a compelling content marketing strategy for 2021.
No issue, if you are a simple blogger or a vlogger or both, analysis of the latest data and facts is vital to create evergreen pieces of content.
It will help you understand why most businesses use video marketing. You'll find this article beneficial to incorporate powerful video marketing as part of your content promotion strategy.
YouTube Facts and Statistics
Here are the astonishing facts and statistics including the latest, exciting, and fresh data.
Content Overview:
- General Information and Funny facts
- Youtube History-Facts and Statistics
- Views and Viewers including Demographics
- Earnings and Payout Statistics
- Vlogging Statistics
- Highlights of YouTube's recent updates
- Youtube Shorts-Facts & Stats
- YouTube's Priorities in 2021
- The Most Popular YouTube Channels as of January 2021
- Ten Most Viewed Videos as of February 2021
- Conclusion.
1. General Information and Funny facts
- YouTube is the World's most popular Video Platform today.
- It is the second most used social platform, next to Facebook.
- It is also the second most used Search Engine next to Google.
- Youtube is not the first video-sharing site as Vimeo was launched in November 2004.
- Millennials prefer YouTube over traditional television.
- YouTube predicted that half of the viewers under 32 will not subscribe to paid TV by 2025
- Based on a 2013 study, 60% of the 1,000 most viewed YouTube videos are banned in Germany.
Source: MarketUs
Bonus: Fun
Youtube View counter was broken in 2012 because of the popularity of the video Gangnam Style.
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| Screenshot of Today |
2. Youtube History-Facts and Statistics
- The Domain www. youtube.com was activated on 14th February 2005, known as the launching day of Youtube.
- Jawed Karim Uploaded the First Video ''Me At Zoo'' on 23rd April 2005 at the San Diego Zoo.
- Google announced that it had acquired YouTube for $1.65 billion in Google stock.
- The acquisition deal was finalized on November 13, 2006.
- The daily views reached 2 billion in May 2010 and 3 billion in May 2011 with 48 hours of video upload per minute.
- Video uploaded on youtube per minute has increased continuously as follows-
- 48 hours video every minute in May 2011
- 60 hours video per minute in January 2012
- 100 hours video per minute in May 2013
- 300 hours video per minute in November 2014
- 400 hours video per minute in February 2017
- 500 hours video per minute in May 2019
Susan Wojcicki was appointed CEO of YouTube In February 2014, and still, he is holding the position.
Source: Wikipedia
If you don't have any YT channel, open it now. It's a matter of a few minutes. You need a microphone and video editing tool. You can start with your smartphone.
This is the first article on the topic of YouTube on this site. For beginners, I've posted 2 articles on Edumedia that you can learn here.
3. YouTube Statistics on Views and Viewers including Demographics
- Over 2 billion logged-in users visit Youtube each month.
- The daily watch time is more than 1 billion hours with more than one billion views
- 70% plus watch time comes from mobile devices.
- YouTube allows uploading local versions in more than 100 countries that cover over 80 languages.
- The growth rate of youtube channels with over 1 million is 65% year on year. That's huge growth.
- The number of channels with annual earnings 6 figures and 5 figures grew by around 40% and 50% respectively year on year.
Source- Youtube for Press.
- Watch time of the videos on study skills has increased more than 3x year on year.
- 74% of adults in the USA use Youtube.
- 16.4 % of the traffic of YouTube comes from the USA.
- In 2020, of the users, 55 % were male 45% were female.
- 68% of the male adults of the USA watch Youtube video
- 51% of the Youtube users watch Youtube video daily
- Youtube has 265 million active users in India.
Source: Thinkwithgoogle
4. YouTube Earnings and Payout Statistics
- Earning from ad revenue was $15.14 in 2020.
- It pays on average $18 per thousand ad views.
Source: Omnicoreagency
- The highest-paid Youtuber of 2020 is Ryan Kaji (a 9 years old girl from Texas) earns $29,5 million.
The 2nd and 3rd most paid are-
- Mr. Beast (Jimmy Donaldson), $24 million
- Dude Perfect, $23 million.
Source: The Irish Times
5. Vlogging Statistics
According to recent statistics compiled by Vloggingpro,
- 85% of businesses use video as a marketing tool, and 66% of business owners rank video as the most helpful form of content marketing.
- More than 44% of internet users watch vlogs each month.
- The average watch time of online videos of a user is 100 minutes a day meaning, 5 billion videos per day are watching.
- 87% of video marketers said that videos have increased the traffic to their website.
- 80% of video marketers said that videos have boosted their sales.
- 86% of total vlog content comes from YouTube creators.
You can earn Passive money from Blogs and Vlogs. Vlogging is nothing but creating/converting blog content in a video format and publishing it on a video platform.
If you create a single piece of content with two distinct formats and publish the text-oriented one on your blog and the second one on youtube-you'll be called a Blogger as well as Vlogger.
Read these two articles to know more about various content formats - Why Should You Repurpose Blog Content Now. and How to Create the Best Visual Content for Your Blog.
If your niche is related to a ''Blogging Tips'' or ''SEO guide'', your presence on YouTube is essential as most webmasters are present there and a substantial part of the audience love to watch Vlog.
6. Highlights of YouTube's recent updates
- Youtube Studio Updates-
Throughout the second half of 2020, YT made several updates that include-
Advance Channel setting, removal of classic mode, change in playlist features, URL customization, and more.
- Copyright Policy
Some tools are introduced to avoid and resolve copyright issues.
- Live Streaming
For managing live streams better, several features are added for the proper setting of live stream videos.
- Monetization
- Other Updates
Updates are made in other areas include subscription & notification, community & comments, and Youtube Analytics.
Launching ''Youtube shorts'' is the most dynamic decision at the right time. Creators and users of YT looking forward to its global launch and potential future.
7. YouTube Shorts, The New Way to Create and Watch YouTube Video - Facts and Statistics
On 14th September 2020, YouTube has announced on its Official Blog that it is going to launch a new tool inside the existing app called ''YouTube Shorts''.
In Which market?
Presently In India, then gradually in the remaining world.
What is YouTube Shorts?
It's a short-form video of 15 sec or less, like TikTak and Instagram Reels. The good news is, you can monetize the shorts.
Youtube allows you to create, edit, save and publish this short video from your mobile.
She mentioned in her statement that Jawed Karim's first uploaded 18-second "Me to the Zoo" is the birth of the first YT short video.
The purposes of the launch of ''YouTube Short'' include-
- enabling the creators and artists to make and publish high-quality content from anywhere in the world via utilizing the incredible power of smartphones.
- helping the YT users by providing bite-sized content to inform and entertain in their spare minutes of the day.
Chris Jaffe, VP of Product Management said-
''That’s why we’re excited to announce that we are building YouTube Shorts, a new short-form video experience right on YouTube for creators and artists who want to shoot short, catchy videos using nothing but their mobile phones.Over the next few days in India, we’re launching an early beta of Shorts with a handful of new creative tools to test this out. This is an early version of the product, but we're releasing it now to bring you — our global community of users, creators, and artists — on our journey with us as we build and improve Shorts .....''.
YouTube has launched the beta version of it. Presently, this is not a separate app.
You'll find it inside the main youtube app.
You can add music and text to your clip.
Other features include a timer and countdown. You can even control the speed.
The daily views of ''Youtube Short'' are 3.5 Billion Now in the Beta testing Phase
Good News! Youtube has a plan to launch it in other countries of the world very soon.
YouTube CEO Susan Wojcicki announced in a blog post-
"We’re now beta testing YouTube Shorts in India and we’re excited to help the next generation of mobile creators tell their stories by lowering the barriers to entry. So far, videos in our new Shorts player - which helps people around the world watch short videos on YouTube - are receiving an impressive 3.5 billion daily views! We’re looking forward to expanding Shorts to more markets this year".
8. YouTube's Priorities in 2021
YouTube CEO Susan Wojcicki unveiled the priorities for 2021 in a letter published on the Official Blog.
At first, I'd like to mention the statistics she disclosed. Let me move forward.
- Gaming Content
The year 2020 was the gaming year of Yt. 100 billion gaming content was viewed by the users in the last year, which is a new record.
- YT watch time
- Total Daily Live Streams
Total Daily Live Streams increased by 45% in the first half of 2020.
- Participation of New Channel in YPP in 2020-A100% Growth over last year
You might be surprised to know, YT has doubled YPP members, in 2020, over the previous year.
This means the number of new members participates in YouTube Partners Program in 2020 is 2x more than the previous year.
- Payout to creators
Youtube has paid out more than $30 billion to its creators over the last 3 years. In the 3rd Quarter of 2020, Music and premium subscription has increased to 30 million.
- Contribution to the US GDP In 2019
She has exhibited YouTube's creative ecosystem contributions to the GDP of some developed countries in 2019. Mentioning the ''Oxford Economic Report'', she informed-
- Approximately $16 billion to the US GDP, equivalent to support of 345000 full-time jobs.
- Around £1.4 billion contributed to the British GDP, the equivalent of 30,000 full-time jobs.
- Around €515 million contributed to the French GDP, the equivalent of 15,000 full-time jobs.
The following are the key points to be given priority:
- Creator Economic Growth
- Living up to YouTube's responsibilities
- Helping People Learn New Skills
- Building The Future Of Youtube
- Policy Transparency
- Additional Sources of Revenue
- Supporting the Success of Creators.
I'd like to recommend you to read Search Engine Journal to learn more about Youtube Shorts.
9. The Most Popular YouTube Channels as of January 2021
Can you guess the name of the Most Subscribed YouTube Channel?
If you think of the channel of Jawed Karim, you're wrong. I'm asking about the ''Most Subscribed'' instead of most viewed.
According to Statista, T-Series is the most subscribed channel with 169 million subscribers. Other popular channels with over 100 million subscribers are:
- Youtube Movies-131 million
- Music-114 million
- PewDiePie -108 million
- Cocomelon-Nursery Rhymes-103. Set India (94.5 million) is very close to them.
10. Ten Most Viewed Videos as of February 2021
I'm thinking that you’re eagerly waiting to get it.
When we talk about a viral video, it refers to a video that gets massive views in a short period of time, like Spy's Gangnam style. But all viral videos may not continue to grow viewers forever.
But most viewed video refers to the accumulated number of views since the day it was published.
The top ten most popular videos based on the accumulated number of views are:
- Baby Shark Dance- 7.91 billion views
- Despacito-7.20billion views
- Shape of You-5.18 billion views
- See You Again-4.96 billion views
- John Johny Yes Pappa-4.77 billion views
- Masha and the Bear-4.41 billion views
- Uptown Funk-4.09 billion views
- Gangnam Style-3.97 billion views
- Learning Colors-3.69 billion views
- Bath Song-3.64 billion views.
Source: Statista
11. Conclusion
Youtube is the heaven for content marketers for promoting content in video format. Over the past few months, YT has introduced/updated various features to support the creators and viewers.
Several updates, the addition of new features, new tools, and more new products are on the pipelines.
YouTube's chief product officer Neal Mohan has already announced what YT is going to do in 2021. Some of those are- auto-generated video chapters, New Shopping features, Redesign of the VR app home page, Improvements of ''YouTube Kids''.
I'd conclude this content by compiling KIDDING stats. If you want to copy any part of this content, please do link back to this page. Subscribe by email to get more surprising things kept reserved for the subscribers only.
80% of U.S. parents of children 11 and under say their kids watch Youtube, and 53% of them say their children watch videos on Youtube daily.
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